Senior Media Buyer · North Macedonia
I turn paid traffic into profitable growth.
I build and scale high-volume acquisition campaigns across Meta Ads, native advertising and search arbitrage—guided by data, disciplined testing and ROI.
Campaign focusROI ↗
Mario Donevski
Performance Marketer▥
Since 2020Scaling paid acquisition
MEDIA BUYING✦PERFORMANCE✦ARBITRAGE✦OPTIMIZATION
01 About
Profitability is not a hunch. It’s a system.
Since 2020, I’ve focused on performance campaigns where fast analysis, structured experimentation and careful scaling determine the outcome.
I work across the full campaign lifecycle—from research and launch to optimization and scale—identifying losing variables early and increasing spend when the economics support it.
02 Expertise
What I bring
Full-funnel thinking, built for volume.
- ✓ Meta Ads & paid social
- ✓ Native advertising
- ✓ Search arbitrage
- ✓ Creative & audience testing
- ✓ Funnel & landing-page optimization
- ✓ Budget, bid & ROI optimization
03 Experience
Selected roles
Built at the intersection of marketing and technology.
2020—NOW
Media Buyer / Performance Marketer
Duke Digital Group
Planning, testing and scaling high-volume acquisition campaigns across Meta, native and search.
2019—NOW
Information Technology Manager
Pin Petrol
Leading technology operations in a hybrid role based in Kumanovo.
2018—2023
Owner
Minimal — Creative Web Studio
Built and ran a creative web studio focused on practical digital experiences.
04 Credentials
MSc, Computer Networks & Cyber Security
London Metropolitan University
Certified Ethical Hacker (CEH)
EC-Council · Semos Education
Open to remote opportunities
Let’s build the next growth story.
Available for Senior Media Buyer, Media Buyer and performance marketing roles.